Core Identity & Positioning

is an agricultural biotechnology brand dedicated to the development of autonomous biological pollination systems and high-yield crop optimization. Its identity stems from the intersection of entomological science, precision hardware engineering, and strategic design, establishing a disruptive and high-tech standard compared to traditional sector solutions.

Brand Personality: A unique combination of scientific rigor, technical autonomy, and natural symbiosis (Scientific, Autonomous, Symbiotic), designed to convey authority and avant-garde leadership in the AgTech sector.

Collage of family photos with words familia, unión, esencia, alquimia, proyectos, and a logo combining letters D and P.D&PS perfumeria logo with Spanish text describing brand essence and list of creative art and design services.
White stylized D&P logo on black square with text outlines reading 'D&PS' on black background.D&PS perfume brand guidelines including logo, color palette, typography, and bottle design images.
Three panels showing a woman with fragrance for women, a couple with unisex fragrance, and a man spraying men’s fragrance.Five framed perfume ads: couple, product info, lemon, herbs, and spices backgrounds with D&PS bottles.Seven perfume bottles each surrounded by different natural ingredients like flowers, spices, citrus, and wood.
Three images of D&P’S woody fragrance perfume bottle with natural wood, stones, and person holding it.
Portada para la presentación de la Revista Guardianes de la vida
Art Direction Anécdotas por el cambios
Logo EJ
ÉDISON JIMÉNEZ
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